Cereals 2018 will see radical changes to its layout as a result of ‘CerealsPlus’ – a project created by its new owners, Comexposium.
Bringing together the machinery and crop plots in the heart of the event, the new layout is designed to improve visitor and exhibitor experience. The announcement comes shortly after the first Cereals Advisory Board meeting, alongside consultation with the Agricultural Engineers’ Association and the industry.
“We really want to have a far more collaborative approach with the industry,” says event director Jon Day. “The changes we are making to the layout show that we are both listening to the industry and acting on the feedback. We will be setting up a farmer focus group in addition to the exhibitor advisory board to ensure we really deliver the exceptional Cereals 2018 the industry wants.”
15-Feb-2018Good soil health and structure are the basis for any successful crop. Get it right, and you will benefit from high yields and better returns but get it wrong, and it could mean a failed crop. Back again for the 2018 event, the Soil Pit at Cereals will be showing farmers what really goes on below ground level and how to tackle some of the most important soil issues.
Moulton College has appointed a new farm manager to inspire its next generation of young agriculture and countryside management students.
Malcolm Pate, who will take up his role later this month, is a perfect example of how potential land-based students can achieve their aims through hard work and study.
The nature of farming is changing. Farmers are under increasing pressure to produce more with less – and that demands innovation and education at every stage; from genetic engineering to robotic development, and precision farming to new plant protection products.
The Agricultural and Horticulture Development Board (AHDB) has become the latest industry body to embrace change by joining Cereals 2018 as the official Content Partner.
The Cereals Event has re-launched with a new, modern look, to complement the extensive changes taking place to re-position it as the leading technical event for the arable industry.
Farmers are really driving change behind the fresh new Cereals Event, with the inaugural meeting of the Farmer Advisory Board sparking lively debate and plenty of bright ideas.
Drawing on the experience of arable farmers across the UK, the Advisory Board will identify what visitors really want from the event, complementing the Exhibitor Advisory Board, to ensure feedback from both exhibitors and visitors.
02-Oct-2017The Cereals event is undergoing an industry-led transformation following the inaugural meeting of a new advisory board comprising 24 of the UK’s leading agricultural organisations.
Cereals 2018 is set for a major shake-up following the establishment of a new advisory board tasked with making the event even more relevant and technically focussed.
“Comexposium, the new owner of the Cereals Event, is determined to respond to the constructive feedback we received this year and make substantial changes for next year,” says event director Jon Day. “One part of that is to work closely with exhibitors and farmers, ensuring that they too are on the journey with us. We are now part of a portfolio of world leading shows and Comexposium is well positioned to push the show to the next level.”