Cereals: The Arable Event

Reinvigorate your oilseed rape at Cereals 2017

24-Mar-2017 Bayer

An increase in grain price of around 40% in the last year has put oilseed rape firmly on the map for autumn 2017. However, with the same pest and disease pressures as those that struck in 2016, variety decision making is more important than ever.


On display at Cereals this year will be Bayer’s latest hybrids, InVigor 1035 (InV1035) and InVigor 1010 (InV1010). As Sarah Middleton, Bayer’s Seeds and Traits Campaign Manager, explains, these two varieties are well placed to tackle the current challenges of growing OSR:


“It is widely accepted now that seed yield isn’t the most important factor when it comes to variety decision making. What is important is ensuring that the crop reaches harvest in the best possible condition, and this comes down to tailoring agronomy to on-farm conditions – something that the InVigor portfolio is well placed to do.


“Available exclusively through Agrii, InV1035 possesses outstanding autumn vigour, giving growers reassurance through the crucial establishment phase. InV1035 also has an excellent agronomic package (Phoma 8, LLS 7, lodging 8, stem stiffness 8), and pod shatter tolerance to protect yields and ease harvest management.


“Already registered and proven in France and Belgium, InV1010 has a strong agronomic package and the same pod shatter tolerance . InV1010 suits an early to normal sowing window, and is available from Hutchinsons and Procam.”


Also on show at Cereals this year will be InVigor 1030 (InV1030), which due to the increased grain price has benefited from a 30% increase in potential income since this time last year. Mrs Middleton comments:


“Available exclusively from Frontier, InV1030’s best in class oil content (47.1%), combined with its high seed yield, mean you can achieve an additional £425 per hectare compared to Cereals last year.” 


Bayer encourages growers to speak to them on stand 635 to find out more about the InVigor portfolio.



Event Partners