NFU Mutual – Supporting British Farmers Today and Tomorrow

British farming has come a long way since 1910, when seven Warwickshire farmers collaborated to form NFU Mutual. They started the business to encourage farmers into the newly established farming union through cost price insurance. And this business has been incredibly successful and long lasting: the first farming family who took out a policy back in 1910 remain an NFU Mutual insurance customer even now. That first customer is one of many farming clients who have been loyal to us throughout the generations - a loyalty that we work hard to retain. 95% of our farming customers renew their insurance with us each year.

Since those beginnings NFU Mutual has become part of the UK’s farming fabric. We’re now the insurance company of choice for three quarters of UK farmers: small farms, large ones and everything in between. After all, we know the industry inside-out. As a mutual, we have no shareholders to generate profits for. We’re here for our members, and it’s our job to be the type of business they like us to be. We don’t just provide protection for farms. We also give back to the farming community in lots of different ways. For example, since 2010 we’ve committed over £1.5m to reduce crime in rural areas.

Although we’ve grown, we haven’t lost our personal touch – it’s what makes us special. A huge part of this is our unique network of local Agents, who are always on hand to offer face-to-face advice for your farming needs. We now have over 300 local Agency offices covering the UK. Our aim is to deliver the best possible farm insurance package to meet your needs, so if you’re looking for greater flexibility, simply talk through your priorities with your Agent. Should your insurance needs change your Agent will be happy to discuss and review your policy with you.

Since 1910, we’ve seen huge amounts of change in the farming industry, and with it, both new opportunities and challenges: whether its diversifying, keeping your business secure from cyber-crime, or adopting new technology like drones or autonomous machinery. We’ve supported farmers throughout these changes. And of course, like the farmers we work with, we’ve changed with the times. We’ve constantly developed products and services to give farmers peace of mind. So, no matter what protection you need from us, you can be sure of comprehensive, personal care that’s over 100 years in the making.

As the UK’s leading rural insurer, NFU Mutual work with farmers just like you to protect their farms and businesses. If you would like further information, call your NFU Mutual Agent on or pop in to your local office.

The National Farmers Union Mutual Insurance Society Limited (No. 111982). Registered in England. Registered Office: Tiddington Road, Stratford upon Avon, Warwickshire CV37 7BJ. Authorised by the Prudential Regulation Authority and regulated by the Financial Conduct Authority and the Prudential Regulation Authority. A Member of the Association of British Insurers.