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11-12 June 2024

Bygrave Woods

Newnham SG7 5JX

Cereals Logo

Welcome to the Cereals 2024 E-Zone

Meet our partners

Event Guide Partner

The Official Cereals Event Guide is published and distributed by Agronomist & Arable Farmer Magazine in partnership with Farm Contractor & Large Scale Farmer Magazine

In addition to distribution to both publications' regular readership in print and in digital format, the Official Cereals Event Preview and Official Cereals Event Guide are also distributed at key points around the Cereals event site including, but not limited to, three registration areas, five seminar stages and also within the main catering and fundraising area.  The Official Cereals Event Guide contains the event programme schedules, demonstration schedules, exhibitor and sponsor listings as well as entertainment options on offer at Cereals 2024. 

For advertising rates and availability, please contact James Ryan by phone at +44 (0) 1825 701245 or by email at

Agronomist & Arable Farmer Cover  

Design Partner

Farm Creative is the Cereals 2024 design partner and is offering exhibitors a 15% discount on all design and artwork for exhibition/promotional event collateral. For more information, please contact Helen by phone at +44 (0) 7818 251 992 or by email at 

PR & Content Partner

Cereals partners with Agri-Hub on programming and press relations.  Agri-hub has more than 60 years’ combined experience of writing for the farming press and helping rural businesses to raise their profile. 

Agri-Hub journalists are regular contributors to publications like Crop Production MagazineBritish Farmer & GrowerFarm Business and The Furrow, and work with a wide variety of PR clients. Agri-Hub writers are just as happy writing about technical livestock or arable topics as organising media events or conferences.

If you would like more information about Agri-Hub's services, please contact Olivia Cooper by phone at +44 (0) 1392 840009 or by email at


Agrihub logo

Digital Partner

Why Farm Stock?  Sandy's mission for Farm Stock is to empower the next generation of farmers.  He believes that the best way to create a thriving industry is to give people the tools, knowledge, inspiration and belief to succeed.  So what does that actually look like? Well, it focuses on two aspects - ourselves and our businesses.

  • Business farmers are the future. Entrepreneurial minded farmers who are keen to have a go, take a risk and seek out the opportunities. All this lifestyle farming stuff is dead and gone. It won’t work now or in the future.
  • Mindset shift - We know we have the best produce in the world. What we need now is the confidence and belief in ourselves to take it to the world and succeed.

If you would like more information about Farm Stock, please contact Sandy by email at

Farm Stock logo

Agronomy Partner

Ceres partner logo



Ceres Rural manages Cereals agronomy services in relation to the crop plots on display each year.  Ceres Rural offers a full scope of experience-led farming consultancy, technical support and business management. You are provided with independent advice and services from qualified professionals, tailoring unique solutions in line with your specific requirements and means. 

Importantly, Ceres Rural offers you a consultancy firm that is big enough to access expertise on a broad range of agricultural topics, yet small enough to be independent and agile, allowing quick response to new developments, regulations and technology. Ceres Rural is not bound by defined corporate protocols and procedures, you will receive a bespoke, individually customised service that puts your needs first, and continually strives to enhance your business.

If you would like more information about Ceres Rural's services, please contact Will Gemmill by phone at +44 (0) 7592 041746 or by email at

Trials Partner

NIAB is the UK’s fastest growing crop science organisation, having trebled in size over the past decade through a strategic programme of investment, merger and acquisition.

Founded in 1919, and with a longstanding international reputation for expertise in plant varieties and seeds, today NIAB’s scientific capabilities span the crop improvement pipeline; from underpinning research required to develop higher yielding more climate resilient crops through to the extensive trials data, agronomy expertise and advice needed to ensure these advances are transferred effectively onto farm.

NIAB is at the forefront of the application of genetics, physiology, soil science, precision agronomy and data science to improve the yield, efficiency and resilience of crop production across the arable, forage and horticulture sectors. 

For more information, please contact Ros Lloyd by phone at +44 (0) 7711 568164 or by email at


NIAB logo for partner page

Host Farmer

The Farr Family have been farming in Hertfordshire, Newnham for four generations.  All of the farming is completed in-house by their highly skilled farm team.  The team uses the most modern machinery to ensure accurate and timely applications of seed and sprays, helping reduce costs and maximise outputs. 

They grow a range of crops including wheat for both milling and livestock uses, malting and feed barley, oil seed rape, sugar beet and peas. Most of the milling wheat will be sold onto Weetabix or McVitie's biscuits and the malting barley is sold on for brewing beer.

After running a music festival for 10 years, the Farrs developed an ideal, scenic venue for all kinds of outdoor events. From concerts to corporate events to weddings, Bygrave Woods at Newnham Farm can accommodate it all.  

For more information on AE&WA Farr farming or the event venue, please contact Alex by email at


AE&WA Farr logo


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